REGINA LUNKES DIEHL

Brazilian, 35
email: regina@suandoembicas.com.br

COMMUNICATION ADVISORY / CORPORATE -INTERNAL COMMUNICATION/ TRAINING FOR COMMUNICATION
2004 AND 2005 I and II OCEANIC WINDSURF COUP - FERNANDO DE NORONHA SEGMENT
" Management of championship production, which this year also represented part of the South American championship
2002 to 2004 ARGUMENTO PRODUTORES ASSOCIADOS LTDA

- Executive Director
Clients : Environmental Ministry, IBAMA(Brazilian Environmental Institute), OPAS/OMS, SEBRAE (Brazilian Dept for Co´s support) , CNI, CEF (Brazilian Savings Bank)

" General management of stand for Brazil Government and other national co´s exhibition in the WORLD SUMMIT FOR SUSTAINABLE DEVELOPMENT (Johannesburg, South Africa 2002). This project investment amounted to USD 1.000.000 and its execution was a joint work with the Brazilian Consulate in Pretoria.
" Management of video production for the V WORLD CONGRESS FOR PARKS AND PROTECTED AREAS (Durbhan , South Africa 2003)
" Participation in international environmental events, as an executive of ONG ECOM - Ecology & Communication (Non Governmental Organization)
" Responsible for drawing up the "Rio + 10" event report - a preliminary study for the SUMMIT (MAM/Rio de Janeiro 2002)
" General management of communication campaigns, including videos, websites and publications on environment (Programa Pantanal, Parques do Brasil, Forum Clima, Meio ambiente Ponto Com, among others)
" Direction and presentation of "Bons Negócios - Trabalho e Renda" program (Bargain - Work and Income) , broadcast by TVA (Channel 8) and by All TV (TV channel through Internet).

2001 to 2002 BANCO REAL ABN/AMRO BANK
- Internal Communication Manager
" Management of endomarketing campaigns ( Social liability program, Banco de Valor, Academia ABN/AMRO Bank, Fundo Ethical, Intranet, Mural newspapers)
" Implementation and management of internal TV "Juntos no DVD"
" Implementation & management of "Help desk services to internal customers".
1997 to 2001 BANCO FIAT S.A.
- Internal Communication Coordinator
" Development of internal communication área in the bank, as the head journalist, jointly with Fiat do Brasil Social Communication (MG - Brazil)
" Responsible for creating, coordinating, writing and producing communication material for the employees
" Co-ordination of the event "Fiat Car co. 100 years and Fiat Bank 25 years in Brazil" for their employees
" Co-ordination of institutional events (RH conventions, Year-end festivities, Children Art competition)
" Formation of Fiat Bank chorus
1996 to 1997 CENASTEC REDE DE FRANQUIAS DE INFORMÁTICA
- Marketing Coordinator & Franchising Executive
" Planning and coordination of work teams & franchised groups
" Co-ordination and production of events exhibiting the co. (two times at FENASOFT and other fairs on this field)
" Co-ordination of communication material and actions
1994 to 1996 - Free lancers
" Press advisory to Firma Casa, Alergoshop, Rede Arby´s, Pizza Bros., Hedging Griffo, Hospital N.Sra. de Lourdes and Lar Escola São Francisco.
" Internal newspapers drawing up : Cimento Itaú (Votorantim), Ass. Bras. Produtores de Cal, Congresso Internacional de Odontologia, Cimento Eldorado (Camargo Correa).
1991 to 1993 SECRETARIA DE ESTADO DA CULTURA (Rio Grande do Sul - Brazil)
- Journalist (after Public Sector exam)
" Press Advisory to Mario Quintana Culture Center and to Art Cinemas of the institution.
1990 to 1991 Rádio Gaúcha S.A. (RBS)
- Editor - Reporter
1989 - Rádio e Televisão Guaíba S.A.
- Producer and presenter
1987 to 1988 - Versus Produções Fonográficas
- Speaker of commercials
1985 to 1987 - REFAP/Petrobrás, Metalúrgica Zamprogna e Rádio Jornal do Brasil
- Trainée in Communication
EDUCATION
MASTER DEGREE
2001 to 2002 Communication , from Cásper Líbero University (São Paulo)

POST GRADUATION
1996 to 1997 - Marketing, from ESPM/São Paulo
1994 to 1995 - Business Journalism , from Cásper Líbero University (São Paulo)
1991 - University Extension Course in Business Administration

COLLEGE

1986 to 1990 - Social communication - Journalism Skills PUC/RS

LANGUAGE SKILLS

English (fluent) Cambridge First Certificate (London, England) - 1994
Princess College (London, England) - 2000

German, Italian and Spanish (basic knowledge)

BOOK

Authoress of "Suando em Bicas" (perspiring copiously) - Nobel Publishing, May/2004 ( English version to be published for the European and North American markets)

WORKSHOPS (as a lecturer)

2003/2004 - Medical Congresses and events , in Brazil, for the book publication
1999/2000 - IBC guest to address on the theme "Internal Communication in the organizations"

REWARDS

2002 - The Best Stand of the World - South African Association of Art Critics
1990 - Winner of the I University Set in the "Journalist Report" category covering the story "Ilhas - Os Segredos do Guaíba" (Islands - Guaíba secrets) (Porto Alegre/RS - Brazil)

CASE

Responsible for creating and keeping the site www.suandoembicas.com.br which helps those Hyperhydrosis patients in the search for medical doctors and free surgeries all over the country, including exposition in the main means of communication.


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